La marque de maillots de bain Réard effectue son grand retour
La marque de maillots de bain mythique des années 1940, Réard, est de retour. Inventrice du bikini, elle a dévoilé cette semaine à Paris sa collection printemps-été 2017.
Réard s'apprête à plonger dans le grand bain à nouveau en lançant cet été sa toute nouvelle gamme de bikinis et de maillots de bain une pièce.
Les coupes flatteuses aux coutures invisibles décorées de diamants et d'accents métalliques chic ou nautiques excentriques devraient connaître un grand succès au bord des piscines chez les nageuses soucieuses de leur style comme chez les naïades abonnées au bain de soleil.
Conservant l'ADN de Réard, la directrice de création Céline Adler propose des lignes pures, des rivets et des lacets.
Les maillots sont vendus à partir de 200€ et entre 300€ et 450€ pour les modèles inspirés par la haute couture, et les plus luxueux, décorés de diamants, sont à 650€.
La collection printemps-été 2017 complète est d'ores et déjà disponible en exclusivité chez Colette, à Paris, ainsi que sur la boutique en ligne de Réard : www.reard.com.
La maison Réard a été fondée en 1946 par l'ingénieur automobile et entrepreneur de la mode Louis Réard. Il a inventé le bikini, qu'il a présenté à la piscine Molitor, autrefois célèbre et haut-lieu du style parisien. Pourtant malchanceuse pendant l'âge d'or du bikini, la marque a disparu après la mort de Réard en 1984. Trente ans plus tard, la marque compte bien réclamer son dû dans le secteur du maillot de bain de luxe.
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TYR Becomes Exclusive Swimwear Provider for Army
With a mission to educate, train and inspire the next generation of Corps of Cadets, the United States Military Academy at West Point is a renowned institution known for developing excellence both in and out of the classroom. The Academy provides a superb four-year education, which focuses on the leader development of cadets in academic, military, and physical domains, all underwritten by adherence to a code of honor.
At the helm of Army’s swimming and diving programs is eleven year veteran head coach Mickey Wender. During his tenure, Wender has not only led both the men’s and women’s teams to top finishes at the Patriot League Championships, but has also coached 89 cadet-athletes to Patriot League Honors.
The 2015-16 season was the most successful for both the men’s and women’s teams in recent history. Boasting a combined 20-2 record, the teams have not seen such joint success since the inaugural season of the women’s program in 1978-79. In addition, both squads finished as the runner-up at the Patriot League Championships, which is the highest simultaneous finish in program history. Other accomplishments in his tenure include two Patriot League Championship “Swimmer of the Meet honorees, five Diver of the Meet selections, one Rookie of the Meet, one Scholar-Athlete of the Year and two CoSIDA Academic All-American certificates.
“Army West Point Swimming and Diving could not be more excited about our partnership with TYR,” stated Wender. “It’s a natural connection based on mutual respect and common goals. I have always admired the quality of the TYR brand and what it represents in terms of competitive excellence and integrity. It’s also clear that TYR has tremendous respect for the men and women who will serve our country as commissioned leaders of character. We couldn’t be more proud to work together.”
“West Point has an incredible history, not only for its success as a Division 1 program, but also for its ability to provide the world with true leaders committed to the values of duty, honor and country,” began Matt DiLorenzo, Chief Executive Officer of TYR Sport. “We look forward to working with the men and women of Army Swimming & Diving and cannot wait to watch them continue to succeed.”
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